Location : Wattana
Job Descriptions :
• Manages the advertising operations team by overseeing campaign performance and implementation of all advertising programs and campaigns in order to ensure performing campaigns to reach out KPI of these programs
• Reviews dashboards and digital ad campaign performances in order to generate reports and come up with informed, fact-based solutions that efficiently increase the performance of the business’s campaigns
• Leading efforts in planning, designing and coordinating ongoing and analysis projects for Website Marketing, Marketing Channel teams to provide insights into user behavior
• Work with analytics team to overview page tagging and validating the quality of data that is captured within web analytics tool
• Provide the strategic development for client digital campaigns , where he/she deploys sophisticated ad campaigns, programs, tools, and platforms that are best suited for the client business
• Plays an analytical role, where can analyze data, prepare recommendations, and perform periodic optimizations for the purpose of ensuring advertising campaign success rate
• Be a troubleshooting numerous tracking problems, develop solutions, and document internal procedures
• Highly work with Advertising Optimization ,Web Analytics , BI in defining the planning solutions for campaign performance
Qualifications :
• At least 5 years of working experience in advertising optimization (Google Ads, Social Media Optimization, PPC) preferably as a senior advertising performance marketing
• Able to demonstrate experience successfully, monitoring and managing online advertising campaigns
• Solid understanding of marketing principles, audience targeting, and data collection method
• Familiar platform of Google Analytics , Google Ads , Facebook Ads and others