Senior Marketing Manager - Health & Beauty

Location Thailand
Discipline Marketing
Job reference BBBH32897_1667984633
Salary THB80000.00 - THB100000.00 per annum
Job startdate
Consultant email waleerat.s@manpower.co.th

Senior Marketing Manager - Health & Beauty


Report: VP (USA)
Sub: Marketing team 4 persons

Working day: Mon-Fri 10:00-19:00; WFH Hybrid

Location: Huay Khwang (MRT National Cultural Center)

Responsibilities:

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

  • Deploy successful marketing campaigns and own their implementation from ideation to execution

  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups

  • Build strategic relationships and partner with key industry players, agencies and vendors

  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies

  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals

  • Analyze consumer behavior and adjust advertising and campaigns accordingly

    Requirements and skills:

  • Demonstrable experience in marketing together with the potential and attitude required to learn.

  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

  • Solid knowledge of website analytics tools (e.g., Google Analytics, WebTrends)

  • Experience in setting up and optimizing Google Adwords campaigns

  • A sense of aesthetics and a love for great copy and witty communication

  • Up-to-date with the latest trends and best practices in online marketing and measurement

  • BSc/MSc degree in Marketing or related field

  • Excellent verbal and written communication skills in English

  • Excellent organizational skills and attention to details

  • Superb time management skills with a proven ability to meet deadlines

  • Ability to prioritize tasks in a fast-paced and at times stressful environment

  • Ability to work independently and be extremely self-motivated

  • Outgoing and positive personality

  • Ability to demonstrate excellent judgment and problem-solving skills

  • Ability to communicate effectively and confidently

  • Ability and background in Microsoft applications and digital/online communication tools.

    Benefits:

  • Group Insurance

  • Social Security

  • Birthday Gift 1,000 THB + Birthday Cake

  • Annual leave

  • Free parking

  • Performance Bonus (avg 1-3 months)

  • Welcome kit (products full set)

  • Compensation leave when working on holidays