SEO Manager
Job Requirements and Responsibilities:
● Build the SEO solution and product
● Drive internal (cross agency) and external client growth opportunities
● Work directly with clients in planning and implementing search engine optimisation strategies that drive results and business impact, including but not limited to;
1. SEO analysis and recommendations in coordination with elements and structure of websites and webpages;
2. Strategies for content development in coordination with SEO goals;
3. SEO rankings monitoring;
4. Keyword research;
5. Site auditing methods and link analysis;
6. Checks for technical errors such as crawl errors, canonical issues, bad redirects, duplicate content;
● Communicate with your clients on status, timeline, deliverables, performance reporting, competitive intelligence analysis and other follow-up items
● Provide regular reporting and updates on performance to clients
● Manage and execute online marketing strategies including: search engine optimisation, social media, commerce marketplace, and content optimisation and development
● Extract insight from varied data sources, identify relevant trends and provide well-developed recommendations to enhance and exceed overall client search marketing goals and objectives
● Exhibit clear understanding of overall client brand messaging and goals and manage the development of content for search engine optimisation purposes, including keyword generation, blog and social media copy creation and website copywriting
Experience Requirements:
● At least 2 years of experience in SEO
● Hands-on knowledge of SEO campaigns & Analytics
● Strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.
● Excellent problem-solving and analytical skills and impeccable business judgment.
● Proven success managing a client relationship
● Advanced problem-solving skills for websites and technical SEO implementation experience including on-page SEO factors and site architecture improvements, along with knowledge of content management systems
● Excellent knowledge of MS Excel, Word & PowerPoint
● Understanding of HTML, FTP, and CMS programs
● Experience with tools such as SEM Rush, AhRefs, on-crawl (or any similar crawling tool), Google Analytic, Google Search Console is a plus
● Understanding of paid search engine marketing, website user experience and conversion optimization, or experience with HTML, JavaScript, CSS and other programming related topics is a plus
