Job Requirements and Responsibilities: â Gather information (e.g. client's size, needs, and business plans), approach and negotiate with partners in the financial and CFD trading markets â Develop client specific pitches, make presentation and responsible for closing the deal/complete the contract by analyzing market strategies, deal requirements and financial information â Strategically manage channel strategies which include SEM + SEO, Display Retargeting, Affiliate Marketing and Paid Social Marketing with a heavy focus on optimization to ensure ROI goals and sales/traffic targets are being met â Content planning for a variety of audiences that is consistent with the brand on social media platforms â Measure and analyze performance of all digital marketing campaigns and assess against goals (ROI and KPIs) â Identifies trends and insights and optimizes spend and performance based on the insights as well as competitor's marketing â Collaborates with internal teams to meet customer needs Experience
Requirements: â Bachelor's or master's degree in marketing or a related field â At least 2 years of work experience in partnership or business development in Financial field â Good network in the finance or other related industry ( Banking, Investment, Insurance etc. ) is preferred â Experience in Hubspot CRM â Demonstrable experience leading and managing marketing database, email, social media and/or display advertising campaigns â Solid knowledge of ad serving tools and social listening tools
