*Experience in professional training or academic programs.
Responsibilities:
Develop the product strategy, encompassing the product vision, business models, target audience segments, and product goals and initiatives.
Define, prioritize, and clarify business objectives, supporting the company's growth strategy and requirements.
Oversee the development of product features and positioning for both new and existing offerings.
Stay informed about customer research and market trends, including competitive analysis, user feedback, surveys, and market evaluations.
Analyze market data to formulate product strategies and establish product objectives that enhance marketing communications.
Optimize the revenue funnel by implementing strategies for customer acquisition, retention, and upselling.
Lead and implement the established growth plan, collaborating with various teams within the organization to achieve goals.
Manage the execution of all processes within the product lifecycle, including market research, competitor analysis, planning, positioning, requirements gathering, roadmap development, and product launches.
Ensure that the product aligns with the priorities of the company, stakeholders, and end users to enhance sales, increase efficiency, and boost customer satisfaction.
Oversee the release planning process and manage communications effectively.
Qualifications:
A bachelor's degree in marketing, business, or a related field, or equivalent experience is required.
Over 5 years of relevant business and leadership experience.
Strong strategic planning abilities coupled with excellent execution skills.
Proven capability to engage effectively with business leaders.
Robust analytical skills with a focus on data-driven decision-making.
Proficient in managing uncertainty by establishing structure, processes, and priorities.
Adaptable and flexible, with the ability to anticipate changes and respond proactively to improve the financial performance of the division or business unit.